C. Information on the processing of personal data
Some of the personal data is necessary to process in order for us to provide you with the services you have requested and some personal data you can choose to provide voluntarily. We will always let you know which personal data is necessary (e.g. via the use of an asterix (*)) and the consequences of not providing such data to us. Failure to provide the data when requested may result in us not being able to (fully) satisfy your request. Below you find separate headings for the typical interactions that you may have with ROCKWOOL.
1. Customers and prospective customers
If you are a customer with ROCKWOOL or employed with a company which is a customer with ROCKWOOL, we may process your contact information such as name, address, phone number, email address, titles and place of work.
We will process your personal data with the purpose of contacting you as part of the ordinary customer relationship, to provide general customer service and support (including follow-up surveys) and to gain customer insights and knowledge of how our products and services are used by our customers. Our legal basis for such processing is the performance of a contract between you and ROCKWOOL (Article 6 (1) (b) GDPR) and/or our legitimate interests in ensuring customer satisfaction and improving our products and services or the fulfilment of a contract between the company you work with and ROCKWOOL (Article 6 (1) (f) GDPR).
We will delete your personal data when the purpose of processing specified above has been achieved. However, if your personal data is part of bookkeeping material, we will process your personal data in order to comply with applicable national bookkeeping legislation (Article 6 (1) (c) GDPR).
ROCKWOOL may process personal data about potential new customers (leads), including employees with potential new customers. The purpose for this processing is to create and pursue business leads. Such processing is based on our legitimate interests in pursuing this purpose (Article 6 (1) (f) GDPR). Such personal data is deleted or anonymised when the purpose of processing specified above has been achieved.
2. Suppliers
If you are a supplier of ROCKWOOL or employed with a company which is a supplier of ROCKWOOL, we may process your contact information such as name, address, phone number, email address, title and place of work. We process your personal data with the purpose of contacting you as part of the ordinary supplier relationship. Our legal basis for such processing is the performance of a contract between you and ROCKWOOL (Article 6 (1) (b) GDPR) and/or our legitimate interests in the fulfilment of a contract between the company you work with and ROCKWOOL (Article 6 (1) (f) GDPR).
We will delete your personal data when the purpose of processing specified above has been achieved. However, if your personal data is part of bookkeeping material, we process your personal data in order to comply with applicable national bookkeeping legislation (Article 6 (1) (c) GDPR).
3. ROCKWOOL marketing and advertising practices
a. What information do we collect?
Tracking on apps and websites
When you visit our websites or apps and have provided us with your specific consent to all or some categories of personal data, we collect information about you and your usage through the use of cookies, pixels and similar technologies. This includes IP-address, type of browser and devices, webpage that led you to the website or app, search terms entered in a search engine which lead you to our website and use and navigation of websites and apps.
The purpose of the processing is to facilitate your use of the websites and apps as well as our services and products and to deliver personalised content and search. The legal basis for this is our legitimate interests in developing, evaluating, promoting and selling our products and services, including our websites and apps (Article 6 (1) (f) GDPR). You can read more about our use of cookies in our Cookie Policy.
Contact forms
If you contact us for support, sign up for marketing materials or other offerings through forms on our websites or apps, we collect the information you provide. To help keep our databases updated and to provide you with the most relevant content, we may combine information provided by you with our cookie tracking information, email tracking, customer information and login tracking. Additional we can combine your data with information provided by third parties. For example, the size and industry of the company you work for (if you have provided company name) will be provided from sources including, professional networking sites and information service providers.
The purpose of such processing is to be able to communicate with you and provide general service and support. The legal basis for the processing is the performance of a contract between you and ROCKWOOL (Article 6 (1) (b) GDPR) and/or our legitimate interests in such purposes (Article 6 (1) (f) GDPR). We will keep personal data collected via contact forms until the purpose of processing specified above has been achieved, unless the enquiry relates to a business relationship. In that case, the retention periods for business relationships apply. Please refer to Section C.1.
Email
Emails we send you either for marketing purposes on the basis of your consent or in relation to events you have signed-up for may include tracking technologies that tell us whether you have received or opened the email or clicked a link in the email.
We process this information with the purpose of being able to deliver personalised content. The legal basis for this is our legitimate interests in developing, evaluating, promoting and selling our products and services (Article 6 (1) (f) GDPR).
Accounts
If you create an account with us, we may collect profile information, including name, e-mail address, username and password as well as your profile activity. We process this information with the purpose of being able to deliver our services on the websites or apps to you. The legal basis for such processing is the performance of a contract with you (Article 6 (1) (b) GDPR). Personal data collected via profiles and accounts will be deleted when the purpose of processing specified above has been achieved, unless the profile or account relates to a business relationship. In that case the retention periods for business relationships apply. Please refer to Section C.1.
b. Marketing and online advertising
General
We may reach out to you through different marketing and advertising channels to inform you about new products, services and events, relevant guides and instructions, industry and leadership updates and any
offers which may be relevant to you. We strive to provide the most relevant information to you and base it on the information we have collected.
Email and SMS
If you have provided your consent for receiving marketing material from us either through a form on our website or after confirming through a double opt-in email, we will reach out to you via email and/or SMS. We tailor the content based on the information we have collected, e.g. clicks in emails, web pages visited, demographic or geographic information etc.
Marketing offers will be described to you prior to the data collection and your consent will be required before any marketing material is being forwarded to you by email or SMS. Should you no longer wish to receive marketing information from us you can at any time unsubscribe using the unsubscribe link you will find in all our marketing emails.
Website and apps
When you have consented to marketing cookies and use our websites or apps we might show you personalised content based on the information we have collected about you and how you have engaged with us. You can read more about our use of cookies in our Cookie Policy.
Online advertising
ROCKWOOL advertise online in a variety of ways. This includes displaying adds on other companies’ websites, search engines, in apps and on social media platforms, like Facebook and LinkedIn. We use cookies and similar technologies either collected by us or by third parties, like Facebook pixels. This allows us to collect additional information to measure and improve the effectiveness of our advertising. You can read more about our use of cookies in our Cookie Policy.
4. Visitors to physical locations
If you are a visitor at ROCKWOOL´s buildings or facilities we may process your contact information such as name, address, phone number, email address, titles and place of work. We process your personal data with the purpose of identifying and documenting visitors in order to maintain safety and ensure physical security. Our legal basis for such processing is our legitimate interests in ensuring visitors safety (Article 6 (1) (f) GDPR).
We delete your personal data when the purpose of processing specified above has been achieved. However, we might process your personal data for a longer period of time if necessary, to comply with applicable national legislation (Article 6 (1) (c) GDPR).
5. Job applicants
If you apply for a job with ROCKWOOL, we will process the following information:
- Contact information such as name, address, e-mail address and phone number
- Skills, educational background and work experience
- Assessment results made as part of the recruiting process
We process this information to assess whether we want to offer you a position with ROCKWOOL (Article 6 (1) (b) GDPR).
In the initial stages of recruitment, we do not collect sensitive personal data. We may, however, collect such information at a later stage in the recruitment process but only if is relevant for the position you have applied for or if local law requires this. In such case, we will ask for your consent to collect and process the information (Article 6 (1) (a) and 9 (2) (a) GDPR).
We keep your personal data until the purpose of processing specified above has been achieved, unless you have provided your consent to a longer retention period. In this period you are free to withdraw you consent at any time. Please refer to Section G.7.